NeeDoh Nice Cube Guide
Updated
What the Nice Cube is
Schylling describes the NeeDoh® Nice Cube as its bestselling 2.25 inch sensory ice cube squish, soft when slowly squished and firm when fast squished (Schylling product page, retrieved 2026-09-27). It is a cube-shaped member of the NeeDoh family rather than a round glob, which is why it feels different in the hand from a Classic.
Why it feels soft and firm
According to Schylling's FAQ, the Nice Cube has an outer layer of toner over thermoplastic rubber (TPR) and a fill of 100% maltose, which Schylling compares to melted sugar (retrieved 2026-09-27). A fill like that moves slowly under a gentle squeeze and resists a quick one, which is the slow-soft, fast-firm behavior in the product description.
Air bubbles and a firm cube
Small air bubbles inside a Nice Cube are normal; Schylling calls them totally cool (FAQ, retrieved 2026-09-27). If a cube feels firm after sitting untouched, warm it in your hands and knead it gently until it loosens (Schylling FAQ, retrieved 2026-09-27).
Cleaning and safe use
If a Nice Cube gets dirty or sticky, hand wash it with mild soap and water and let it air dry (Schylling FAQ, retrieved 2026-09-27). Like every NeeDoh, it is not food: keep it away from mouths, never heat, freeze or microwave it, and retire it if the shell is punctured or leaking. NeeDoh is recommended for ages 3 and up with adult supervision for younger children. Our care hub and sticky-fix guide cover the full routine.
The Nice family in our shop
Our shop lists the Nice Cube and its relatives, including the Nice Cube Swirl, Nice Berg, Nice Berg Swirl, Nice Cream Cone and Nice-sicle. If you are deciding between a cube and a round Classic, our Nice Cube vs Classic comparison sets the two side by side.
Frequently Asked Questions
Is the NeeDoh Nice Cube soft or firm?
Both, depending on speed: Schylling describes it as soft when slowly squished and firm when fast squished (Schylling product page, retrieved 2026-09-27).
What is a NeeDoh Nice Cube filled with?
Schylling's FAQ says the Nice Cube has an outer of toner over TPR and a fill of 100% maltose, similar to melted sugar (retrieved 2026-09-27). It is not food and should not be eaten.
Are air bubbles in a Nice Cube normal?
Yes. Schylling says small air bubbles inside a Nice Cube are normal (FAQ, retrieved 2026-09-27).
How do I clean a Nice Cube?
Hand wash with mild soap and water and let it air dry (Schylling FAQ, retrieved 2026-09-27). For a sticky cube, see our sticky-fix guide.